Medusa E-Commerce Pagebuilder
- Timeline
- 2023 – ongoing
- Client
- MarketHaus
- Tag
- E-commerce
- Role
- Medusa extensions, admin tooling, workflow automation

Challenge
MarketHaus teams publish fast: campaigns, landing experiences, and vendor-specific surfaces. Hard-coded pages do not scale; they needed a page builder mindset inside a commerce stack that still respects Medusa’s domain model.
At the same time, growth depends on automation—webhooks, integrations, and operational signals that connect the store to finance, fulfillment, and partner tools. The platform had to stay observable and safe as more events flow through it.
- Merchandising velocity vs. guardrails for layout and content
- Event-driven behavior that stays debuggable when something breaks at 2 a.m.
- Extensions that upgrade cleanly as Medusa matures
Concept
We built toward composable merchandising: reusable blocks, sensible constraints, and admin flows that let non-developers ship while engineering keeps performance and accessibility on track.
For automation, we leaned on clear boundaries—well-defined events, idempotent handlers, and patterns that match how MarketHaus already operates (payouts, vendor dashboards, order metrics).
The outcome is a platform that teams can stretch without turning every launch into a custom project—while still leaving room for bespoke Medusa work where it wins.


Barrio: Our Medusa Starter Template
We created a unique starter template for an e-commerce storefront on Medusa, building a fictional coffee roastery company from the ground up. That meant shaping the Barrio brand, designing an engaging landing page, and creating clean product detail and listing pages that showcase different categories of roast—all built and themed within our Medusa pagebuilder.
Lambda Curry members on the project
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Co-Founder
Jake Ruesink
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UI Designer
Isabelle Avena
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Developer
Ben Fein
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Product Owner
Josh Dwyer
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Co-Founder
Derek Wene
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Developer
Nathan Allen
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Developer
Pablo Velez
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Developer
Antony Durán
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Developer
Spencer Colaço
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Developer
Carlo Piantini